Zitat:
(...)
It may surprise veteran Coachella fans to hear that a globetrotting pop star and children's-book writer would be booked in among acts such as Sigur Rós, Hard-Fi, Matisyahu and Wolfmother. And, indeed, Coachella promoters have acknowledged that the booking is one of the riskiest since the festival began in 1999 because they have built the event's credibility with fans by steering away from the mainstream.
In the end, they say they made the booking because Madonna's work with well-known dance-music DJs and her identification with the dance scene earns her credibility that is separate from her pop world success. Her set in the festival's Sahara Tent won't be a DJ set — the singer will sing with a band — but it's not clear how she will downsize her usual production scope to fit the small venue.
Madonna also is gearing up for a summer tour that is expected to be in arenas.
Quelle
Hammer. [addsig]